SODA / POP / COKE

For those who claim to have a midwestern (General American) accent...

SODA / POP / COKE from Atlantic Video on Vimeo.

The Future is Blue

On one of the podcasts that I listen to regularly, they were talking about the user interfaces in science fiction films and discovered that the future is mostly blue. One of the reasons blue could be a dominant color in the future is because it does not occur in nature very often; it's an "unnatural" color.

This is their empirical data taken from screenshots of user interfaces in sci-fi films over the last four decades. The red 1991 sample is thanks to Terminator.

Cinemetrics

On the topic data visualization, this could have been an example during our last Creative Session...

cinemetrics from fb on Vimeo.

Prudential Retirement Ad

I thought this was a cool way to do a live visualization of data.

DAAAMN infographic

Another data-driven piece

This is a piece about wealth inequality in America. They did a pretty good job of showing huge proportion differences, which is difficult in 16:9. I also like how they re-framed the data to bring the scale down something that would be more relatable to viewers.