Sweet new flexible iPhone6....wait.

Cool video on the Apple Watch

I can't believe no one has posted this yet!

Shot all in one day, around the world, on an iPhone 5S!



And then here you get to see the fancy iPhone video equipment... and how big of a team they had!

Apple Happy Holidays

I beat Jackie to the punch. Apple does it again. They took something we see all the time...the kids that are on their phones the whole time. Enjoy.

Jobs

This is an independent venture and I'm not sure what I think about it from the trailer. In addition, I don't like when trailers use Top 40 music to sell their film when it doesn't capture the essence of the film itself..in others words, cheap titillation. Also, there is another film in the works; Aaron Sorkin is adapting the screenplay from Walter Isaacson's "Steve Jobs" book with Sony financing. Now that I can't wait for.

Apple

Okay, okay... I can all see you rolling your eyes now... but you all knew this was coming! It was only a matter of time. :) If you haven't checked out the latest Apple TV spots or the video that opened up the Keynote Monday... you have to check them out!

 First one is... *drumroll*... Apple Intention. This opened up the keynote on Monday. I love the simplicity of it and how the animations represent the words so perfectly.




Second one is... *drumroll #2*... Our Signature. Very simply they get at the core of what they do and yet it conveys so much meaning.  It kind of reminded me of Owners Access.  I wonder if maybe we're getting too caught up in a cool or different way to tell the story and maybe there's a way to tell a compelling story very simply.

Patina

The case for not using a case. Beautiful patina.