I watched this about a year ago to get inspiration for our hotel's commercial my GM wanted me to make. It's an older campaign but still an effective video. I am just now starting to really appreciate sound design so after watching this video again, I can see why it is so important. I like the beginning where Mr. Goldblum switches from the "real world" to "Hilton time". There are a couple of cool editing techniques in there too. Very cool how they interpreted "Hilton time" into video. I think it works. Thank you Jeff Goldblum.